Friday, 6 July 2012

Housing Finance, Jamii Bora Makao signs marketing deal


By Eric Akasa
Jamii Bora Makao (JBM), a low income housing company managed by Urbanis Africa, has recently announced that it has signed a partnership agreement with Housing Finance.
The partnership will enable Housing Finance corporate clients’ employees to acquire houses from JBM and offer mortgage financing to buyers.

Housing Finance has recently entered the real estate agency business through its property sales arm named, Property Point, which will implement this partnership.
“The Housing Finance deal opens the affordable housing market to mortgage providers. The approach of sales to corporate clients is both innovative and convenient to the client. Corporations can now offer houses to employees of all levels of income,” says Mr. Wagane Diouf, JBM chief executive officer.
The deal is pegged to JBM’s latest development, Kisaju View Park project in Isinya, which comprises 2,000 housing units selling from KSh1.5 million to KSh4.9 million. The houses are being bought through the off plan model, where buyers can opt for a stretched payment schedule as construction progresses.

According to Mr. Diouf, the partnership is a major boost for home buyers. More so, those buyers looking for modern and affordable houses on the outskirts of Nairobi for residential purposes or as an investment. Under the arrangement, JBM will have access to a wide client base held by Housing Finance, the leading home loans lender in the country.






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