By Eric Akasa
The annual Kenya General Trade Fair organized by the Turkel Fair Organization has today opened its doors in
Nairobi, and is set to run from June 21- 24 at the Kenyatta International
Conference Center (KICC) . The exhibition has gathered manufacturers from 7
different countries namely Turkey, Kenya, Italy, United Arab Emirates (UAE),
Indonesia, Jordan and Iran, under the same roof. The fair is a great
opportunity for the East African business community to find future partners,
business ideas and sign new business deals.
Speaking
at the opening of the trade fair, The Turkey Ambassador to Kenya, H.E Tuncer
Kayalar said,” Kenya is definitely the gateway to East Africa and investors are
setting up market here before they expand to the other regions.”
“Turkey
is therefore delighted to partner with Kenya in increasing and promoting trade
to build this lucrative economy.” Says Kayalar.
He
maintained that the establishment of the Turkish Kenya Business Council has
been very instrumental in bringing these two business communities together,
citing that Turkey will be very involved in the construction and energy
sectors; with regard to Vision 2030.
Kenya
is known to have a robust private sector consisting of a large number of
foreign investors and has duly been described as the investment hub in the East
Africa region and as a result, many international companies have selected Kenya
as their regional center.
With
over 55 professional exhibitors from textile, cosmetic, food, kitchen
equipment, cleaning products, auto motives and real estate sector, the fair has
attracted business traders and consumers from across the region, which is a
positive step in increasing trade volumes in direct foreign investment and
import business, across the regional borders.
While
commenting on the Kenya General Trade Fair, Turkel Fair Organization Inc. Chief
Executive Officer, Bulent Erten said, “As the most prominent finance,
communications and transportation center in the East African region which has
an overall consumer scale of over 430 million people, Kenya is a country of
very important Geo-strategic position and thus a natural attraction center for
investors from all around the world.
“The trade fair will provide the business
community broader opportunities and channels to enhance their growth objectives
as we are renowned for our high quality, good value products. This exhibition
provides a gateway to help businesses maximize their investment opportunities
in the region.” He adds.
The
annual event, expected to attract more than 5,000 visitors from different
industry groups and house foreign exhibitors from countries like Turkey, Kenya,
Italy, UAE, Iran, Jordan and Indonesia, creates excellent and unique business
networking opportunities to participants from a wide range of industries at a
single platform for a large number of qualified buyers to purchase at wholesale
prices.
The
fair will also see participants deliberate on the latest business news, views
and updates from different sectors.
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