By Eric Akasa
East African
Portland Cement Company Monday announced a return to profitability , recording
Sh377 million profit before tax for the six months ending December 31, 2012, up
from a loss of Sh247 million the same period last year. The profit was realized
from a Sh624 million turnaround in earnings, which represents an impressive
growth of 253%.
While
turnover dropped by 8% from Sh4.95 billions in 2011 to Sh4.54billions in the
current period, gross profit margins increased to 30% from 18% previously on
the back of cost-cutting, cost-management and forex gains.
According
to Kephar Tande Managing Director East African Portland cement company, major
improvements in production efficiencies resulted in savings of over Sh850m. He said the drop in revenue was due to
extended recovery of market share into the first quarter of the current
financial year, following challenges experienced last year.
“Costs
were well contained through stringent cost management and implementation of a
new strategic plan,” said Tande at a media briefing. “Finance
costs were impacted positively by the improved lending rates on the domestic
market and this trend may continue toward the end of the current financial
year.” He adds.
Earnings
were also bolstered by a forex gain of Sh145m on its Yen-denominated loan, up
from Sh74 million in the comparable period last year, as the shilling
strengthened against the Yen.
Mr.
Tande said the company had recovered its market share from 19% in July last
year to the current 21% and targets to hit its pre-crisis level of 25% by the
end of the current financial year. This will be achieved through increased
marketing and distribution network as well as a push into new markets in Uganda
and South Sudan.
He
announced that EAPCC would enter the Tanzanian market in the second half after
the country removed non-tariff barriers to trade. He added that the company is
implementing a five-year strategic plan (2013-2016), which includes upgrading
its kiln to boost production by 150,000 tonnes per annum, a new packaging line
to improve turnaround of trucks, acquiring more reserves in Kitui and Kajiado
as well as purchasing a new clinker and construction of a new grinding mill.
This is expected to boost its market to 37% by 2016.
“Despite
the growing competition,” he said, “there are opportunities for growth to meet
the increasing local and regional demand for cement.”
The
company exports 5% of its production annually and expects to boost that to 10%
by 2014.
Chairman
Mark Ole Karbolo said the company had put its problems behind and the new
management’s strategy had begun to bear fruit.

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